Recently in Prepaid Debit Cards Category

Innovations in technology and endless change that we see every day in our community has strongly influenced the way we think, speak, act and live our normal lifestyle. Indeed, new discoveries have helped us to accomplish much easier than we could have done 20 years ago. Now it's easy to find and buy the food that we need to communicate to our friends and acquaintances, and even pay bills. New technologies seem to have really helpedimprove our lives and do many things more convenient for us.

Because of the changes and see life more comfortable that we know today, gradually become dependent on new technologies. Also why many people choose to have a credit card. Credit cards seem to be really useful because it helps people to easily purchase goods online and make hotel reservations at the comfort of their home, pay bills online or by phone, and many others.However, since most people do value their comfort and too much reliance on credit cards, most people forget the disadvantages that may be more our dependence on him. Some spend too much beyond their credit limits and damaging their credit ratings without realizing that the money they spend is not really clean, but is considered a debt or something borrowed bank. In turn, many people are suffering to pay off debts with interest rates very high and in trouble withtheir ratings.

An alternative for convenience, while being careful to manage your finances properly through the use of prepaid debit cards. The use of debit cards to help instill financial discipline that the owner knows that all costs and orders paid by debit card are automatically deducted from your account. This makes the wisest things you buy and reduce costs, avoiding buying thingsdid not really need.

A debit card can really serve as an alternative to credit cards in terms of comfort, because they are almost identical. Debit cards can also be used to make purchases online or pay bills with very reasonable rates, or in most cases, debit cards have no fees at all. We also need to worry about late fees or charges high interest, because their money is being used.

A prepaid debit card can really be a good option and may serve anumber of services in our daily lives. In any case, we can always get the comfort want as long we're careful with our expenses if we are cautious in taking care of our financial responsibility.

Most humans adopt to use acclaim cards than debit cards. In fact, cards generally accept a bad acceptability because of their upfront accuse and fees. But are there assertive advantages that alone prepaid debit cards provide? In this article, let's accede advantages that prepaid cards bring:

1. Absorb alone the money that you have. If you accomplish a acquirement and allegation it to your acclaim card, technically, you borrow the acquirement you fabricated and pay it aback at a after time. If you use a prepaid debit card, you alone get to absorb the money you already accept in your account. If you don't accept acceptable funds in your account, again acutely you can't accomplish added purchases.

2. You're spending is bound to alone what you can afford. It is simple to overspend if arcade with a acclaim card. Back you can allegation as abundant as you wish on a acclaim card, you accident traveling over your annual if you're not careful. A prepaid debit agenda doesn't accord you this option. With a card, you can alone allegation the bulk that you accept in your account. Spending added than what you accept is carefully not possible.

3. A acceptable apparatus for baby business entrepreneurs. If you're a baby business buyer or a home based entrepreneur, you can use a debit agenda in paying your freelance workers or sending payments to your suppliers. Are your freelance workers alive alfresco of your State or from addition country? It doesn't absolutely matter. You can use your agenda for sending money anywhere in the world.

4. Prepaid debit cards are acceptable for appointment money. Aside from business owners, parents too can acquisition debit cards absolutely advantageous if appointment funds to their kids who are in boarding schools. Debit cards accommodate common casework so you can forward money to anyone wherever you are in the world. This is a cheaper way to forward and accept banknote compared to bartering money alteration services.

5. Company owners can use prepaid agenda in paying employees. Sending agent salaries via prepaid cards are not alone acceptable it is aswell a safer way of managing your company's payroll. This is advantageous for advisers as able-bodied back they can accept to abjure their accomplishment at their a lot of acceptable time.

6. Debit cards are advantageous accoutrement for those with no coffer accounts. You don't charge to accessible a coffer annual to use the casework of a debit card. If you wish to do your arcade after the charge to accompany cash, you can use a debit agenda instead.

7. Prepaid debit cards are easier to account than acclaim cards. Acclaim agenda companies appoint added requirements for acclaim agenda applicants. On the contrary, anyone can administer for a prepaid debit agenda and get an approval. In fact, humans with bad acclaim or low acclaim array can administer for a debit agenda to advance their acclaim status. Once their acclaim is improved, they can account of acclaim cards with bigger ante after accepting beneath or refused.

A new report from Javelin Strategy & Research finds that while the economic recession hit the U.S. prepaid card business hard in 2009, the positive economic outlook for 2010 is encouraging consumers to again invest in the prepaid space.
 
According to a news release from Javelin, U.S. consumer usage of prepaid and gift cards dropped from 66 percent in 2008 to 61 percent in 2009. But the decline in gift card sales and value began to turn around by the end of 2009 and is expected regain momentum in 2010. The report is based on Javelin's latest annual payments survey of 3,294 consumers, vendor interviews and Javelin expert analysis.
 
The "2010 Prepaid and Gift Card Market" report finds that companies that focus on the right features, messages and market trends can compel more consumers to buy more stored-value and gift cards.
 
"As an example, while overall use dropped in 2009, in the online channel, pay-now options and pay-before products such as prepaid and gift cards are flourishing," said Mary Monahan, Javelin's managing partner and research director. "Government regulations that restrict gift-card fees and expiration dates favor consumers and are vital to building the trust that can build adoption and use. Lower costs and enhanced functionality are luring consumers back and boosting the volume and dollar value of cards they purchase."
 
Regulatory issues and industry maturation also are driving greater product innovation, consistency and consolidation of players in the market, Javelin says. The market need for one-stop shop, end-to-end providers may result in increased vertical integration versus the multiple niche players in the market today.
 
The Javelin report discusses key trends and users of prepaid cards and the market forces influencing change in the prepaid space. Javelin forecasts that prepaid usage will more than double by 2014, while gift cards will more than triple -- with the latter expected to attain $6 billion five years into the future.
 
The report examines how the major card networks -- American Express, Discover Network, MasterCard International  and Visa Inc. --  are driving prepaid and gift card business. The study also explores how  merchants -- in particular, Western Union, Walmart and H&R Block Bank -- are positioning themselves to build demand for prepaid cards.
 
More than one in every five American households is unbanked or underbanked, meaning they lack a traditional checking and/or savings account. One in five underbanked consumers has used a prepaid card in the last 90 days, making prepaid a way to access unbanked and underbanked consumers, Javelin found.

The demographic of consumers receptive to prepaid and gift cards is evolving, as merchants and service providers offer innovative products such as payroll and travel, new access methods such as Internet and mobile devices, and options such as micropayments and teen spending controls.
Industry consolidation of the fragmented prepaid and gift card market is likely to accelerate throughout 2010, and an increase in vertical integration may also occur, with consumers and businesses preferring one-stop shop, end-to-end providers to the many niche players participating in the market today.
 
"Savvy providers who want to stay in the game should jump on this opening in the market," said Beth Robertson, director of payments research at Javelin. "They can promote recurring use of prepaid cards through features, messages and programs, while building trust with unbanked and underbanked consumers."

Do you use a rubber band and your pocket rather than a bank account to store cash?

Or do you hide money under the mattress? Are you too busy to balance your checking account? Want to give your kid in college a debit card with limited balances? Need a safe way to carry cash for a trip?

If you answered "yes" to any of these questions, Nevada Federal Credit Union and some of the country's biggest retailers have a product designed for you.

It's a prepaid debit card. It functions similarly to a standard bank debit or ATM card. Unlike a checking account, however, you can't be dinged for bounced checks, because prepaid debit cards don't cover purchases for more than the amount.

"It's like a bank account in your pocket," said Jerry Welch, chairman and chief executive officer of nFinanSe of Tampa, Fla.

He runs a startup company that offers prepaid debit cards and spoke to me during a recent trade association conference in Las Vegas. A nFinanSe spokeswoman said the company sells its prepaid cards in Nevada through Coinstar, which has vending machines that convert coins into paper money.

Welch sees a giant market for his debit card products. A 2009 government survey shows that 30 million households or about 60 million adults are unbanked or underbanked. Underbanked households include those who have a bank account but use check cashing services, payday loans, rent to own or pawnshops.

Wow Card Services, a startup company based in Las Vegas, was touting prepaid cards a few years ago. It was acquired.

Some of nFinanSe's competitors are giant. Wal-Mart offers a prepaid debit card through Green Dot Corp. of Monrovia, Calif. Wal-Mart didn't return calls for comment. A Green Dot contact declined comment and pointed to a company's prospectus filed with the Securities and Exchange Commission.

Green Dot is preparing an initial public stock offering for $150 million with underwriting assistance from J.P. Morgan and Morgan Stanley. The company believes it is the country's largest provider of prepaid debit cards and offers the cards through Walgreens, CVS, Rite Aid, Kroger, Radio Shack, Kmart and 7-Eleven.

Green Dot reported $234.8 million in revenue and $8.2 million in profit for last year.

Closer to home, Nevada Federal Credit Union is gearing up to promote prepaid debit cards for its 85,000 members.

"We think it's going to be very, very popular," Nevada Federal CEO Brad Beal said.

The credit union has offered its prepaid debit card for two years. Although it has only several hundred members using the product, Nevada Federal hasn't marketed the product heavily yet.

Here's how it works: Membership in Nevada Federal is a requirement but people who live or work in Clark County and Pahrump are eligible to join the credit union with a $5 deposit in a savings account.

Go to one of the Nevada Federal branches to join and also to sign up for a prepaid debit card. Up to $3,000 can be loaded on the card. There's no fee for issuance of a prepaid card.

Nevada Federal uses Visa for the product. So prepaid participants can use the cards anywhere Visa credit and debit cards are accepted around the world. In fact, some members get prepaid debit cards to take on vacation because they need not worry about someone using the card to steal their identity, Beal said.

Nevada Federal protects members against prepaid card losses if a member can document the card was stolen or lost.

Members can sign up for direct deposit of their wages and Social Security benefits to the prepaid card.

Members can reload the card anytime by depositing cash at a credit union branch or drawing funds from another Nevada Federal account, but Nevada Federal collects $2.95 for all but direct deposit reloads. Nevada Federal charges a $2 fee for withdrawals from automated teller machines, plus any additional fee imposed by the ATM owner if it is not a Nevada Federal ATM. The credit union deducts $3 monthly from the account for maintenance.

Debit card users can monitor their card use at the Nevada Federal Web site for free or pay a $2.95 fee for automated information by telephone.

Nevada Federal charges no fee for purchases made with the prepaid card, and members can avoid the ATM fee by obtaining cash back with purchases at many merchants.

In mid-February, Nevada Federal introduced a similar product specifically designed for consumers who have problems managing checking accounts, said Assistant Vice President Maria Dlouhy said.


You need to book a flight, rent a car, reserve a hotel room or buy a shirt that's only available online but you don't have a credit card or a debit card.

In today's America, no plastic usually means no deal when it comes to such transactions.

So you walk into your local supermarket and find an alternative: a prepaid debit card. Deposit money onto the card, and you can use it for any transaction you could make with a credit or debit card.

But the solution comes at a price. There is a fee for activating the card and possibly a fee each time you use it -- and there can be an inactivity fee if you don't use the card often enough.

Customers say they like the cards' convenience, and for some, they are cheaper than traditional checking accounts, with which they can incur low-balance fees, overdraft charges and fees for some ATM transactions. People without bank accounts must buy money orders or pay high charges at check-cashing stores.

Austin resident Stephanie Walsh, 48, said she started using a prepaid debit card from Austin-based NetSpend Corp. about a year ago "because I was tired of bank charges."

Walsh didn't close her bank accounts, but she estimates she saves $20 to $40 per month using a prepaid debit card instead of an ATM card.

Walsh said she was drawn to the prepaid debit card because it allowed her to better "manage my own money."

Rosalia Salinas, 27, of Del Valle has been using a Walmart MoneyCard for about a year.

"My mom never showed me how to manage money, so my husband is showing me how to do that with the card," she said.

However, Salinas said, "I think the fees are a little bit too much. They charge you $3 every time that you put money on the card, and if I check the balance, they charge $3."

As the U.S. economy evolves away from the use of cash, more people are using nontraditional banking methods such as prepaid debit cards.

Providers say the cards are a legitimate alternative for consumers who don't -- or can't -- use traditional banking services, and are safer than cash.

Critics question the fees, which vary widely among providers, and say the cards lack the protections of traditional credit or debit cards and target low-income people.

Unlike traditional debit cards, prepaid cards are not attached to a consumer's bank account. Instead, customers deposit money with the card's provider to "load" the cards.

Before 2000, prepaid debit cards were virtually unknown, but their use is growing fast.

In 2007, consumers loaded about $2.1 billion on the cards, according to the Mercator Advisory Group, a research firm for the payment industry. That increased to $36.6 billion in 2009 and is expected to reach $119 billion by 2012.

The industry's popularity hasn't spared it from critics, who say prepaid debit cards carry high -- and often hidden -- fees.

Card fees can vary widely, according to a 2009 study by Consumers Union, the nonprofit publisher of Consumer Reports . The study cites 12 types of charges, from fees for activations, transactions and inactivity to charges for customer service.

However, those in the prepaid debit card industry say their fees are no worse, and in some cases are lower, than those charged by banks for checking accounts and other services.

An industry-funded study by Bretton Woods Inc., a financial advisory firm, said a checking account can cost as much as $353 a year, assuming six overdraft charges as well as other fees. That compares with $207 for a direct-deposit prepaid card. Without overdraft charges, checking account fees tended to be lower than those for prepaid cards.

A number of consumer advocacy groups have called for more transparency about the fees and more legal protections for customers.

If a traditional debit card is lost or stolen, the Electronic Fund Transfer Act, which is administered by the Federal Deposit Insurance Corp. , limits the card owner's liability to $50 if they report unauthorized use within two business days.

Prepaid cards should have the same legal protection, said Jean Ann Fox of the Consumer Federation of America.

Those in the prepaid industry say they voluntarily provide protections for consumers.

NetSpend CEO Dan Henry said his company limits liability for customers in the event a card is lost or stolen because it is good business.

"I am a free-market evangelist, and I don't think the FDIC needs to be mandating those laws," he said. "I can tell you those companies (that don't protect consumers) won't be around."

Don Finn, chairman of the University of North Texas' accounting department and an expert on business ethics, said there is reason for concern because "consumers do not always have the financial expertise to make rational financial decisions, especially if their needs are great."

However, Finn said in an e-mail interview, the "reality is that the existence of a prepaid debit card is not illegal nor even unethical."

"At some level, there is the 'buyer beware' principle," said David Miller, director of

Princeton University's Faith and Work Initiative and an expert on business ethics.

"The consumer has their own responsibility. They are legal adults -- they can buy liquor, they can vote, they can serve in the military -- so they can decide if they want to buy this product."

NEW YORK (CNNMoney.com) -- Could debit cards be the next cash cow for banks? If banks have their way, they will.

Americans have conducted more transactions and spent more money using debit cards than credit cards this year -- the first time that's ever happened.

Next year, consumers are expected to spend $1.64 trillion with their debit cards, nearly two-thirds more than in 2006, according to the payments industry trade publication The Nilson Report.

And there is no indication this growth is slowing down anytime soon. Not only are Americans increasingly reluctant to take on more debt, but banks are expected to become more stingy with credit cards once new federal legislation takes effect next year, which could make the debit card the preferred form of payment for many consumers.

This hasn't gone unnoticed by large and small banks, who are currently looking for ways to wring any extra dollars out of their business at a time of severe loan losses.

"Banks, just like airlines and local governments, are looking for fee income to fill the revenue gap," said Greg McBride, senior financial analyst with Bankrate.com.

What is shaping up to be an area of focus for lenders are loyalty or rewards programs for debit card users.

A concept that has long been associated with credit cards, increasing numbers of banks have looked to such programs as a way to generate more fees from consumers.

Atlanta-based lender SunTrust (STI, Fortune 500), for example, launched a tiered series of travel debit cards in June that allow consumer and business account holders to earn miles with Delta Air Lines.

Just this month, Wells Fargo (WFC, Fortune 500) expanded its Cash Back program, saying it would allow customers to apply their debit card rewards toward paying down their home equity loan.

And Minneapolis-based U.S. Bancorp (USB, Fortune 500), which has offered debit card rewards as early as 2002, announced last week it was now making its own FlexPerks program, which allows cardholders to earn travel, cash or merchandise rewards, available to many of its consumer and small business account holders.

"We do find our customers are very interested in earning something," said Lynn Heitman, senior vice-president for retail payment solutions at U.S. Bancorp.

Of course, consumers don't necessarily have to pay for the privilege of having, or using, a debit card. Or at least not upfront.

Rather it is merchants that foot the bill, paying anywhere from 1% to 3% of every sale for the privilege of accepting a debit or credit card as a form of payment.

But calls by retailers and small business owners to cap those charges have grown increasingly loud in recent months, prompting some members of Congress to propose legislation aimed at curbing so-called interchange fees.

Should such lobbying efforts prove successful, banks' debit and credit card business would only come under further strain.

Lenders are already feeling the pinch from new Federal Reserve rules issued earlier this month that restrict how they charge overdraft fees to consumers.

"The rules have changed for debit cards," said Gerard Cassidy, managing director of bank equity research at RBC Capital Markets. "What banks have to figure out is how to maintain revenue growth of this product under the new rules and conditions we have to operate under."

Banks, as a result, have little choice but to pick on the already squeezed consumer.

And pushing debit card loyalty programs might just be the most painless means of doing so.

Only half of the nation's banks have some sort of debit card loyalty program in place. At the same time, many consumers have already embraced such offerings, noting that they would have used their debit card to buy groceries or gasoline anyway to make their purchases.

Still, some experts argue that debit card loyalty programs just aren't worth it for consumers.

Not only do they have to pay an annual fee of as much as $55 in some instances, consumers also only benefit if they rack up some significant charges.

Under a typical debit card rewards program, for example, a consumer looking to earn a $100 credit towards an airline purchase would have to spend $33,333, according to research published by consulting firm TowerGroup.

That's not an easy feat for most Americans, notes Brian Riley, research director of bank card services for TowerGroup. The median annual income for a U.S. household stands at around $51,000, before taking into account taxes and housing costs.

"Every remaining nickel you spend will have to go on [your debit card], which is just not practical," he said.

Of course, not all rewards programs are a rip off, although it is rare to find one without some sort of a catch. Customers of East Coast lender Citizens Bank can earn 10 cents on every purchase with their Green$ense debit card, up to $120 a year -- although that means no more paper statements or notices about your account.

Checking account holders enrolled in Regions Financial's (RF, Fortune 500) CheckCard Rewards program may earn 4% cash back on music downloaded from Apple's iTunes store or airline tickets purchased online from Southwest Airlines. To maintain their account, however, customers are required to pay a $5 monthly fee, which can be waived if a customer uses direct deposit or receives their statements electronically.

"Consumers need to have an eyes wide open perspective when it comes to financial services," said McBride of Bankrate.com. "Fees are going to be cropping up, but that also gives you a chance to comparison shop. There may be just as many good deals at the other end of the spectrum." To top of page

If you are thinking about getting a prepaid debit card, the first question to ask is whether you will be better off opening a bank account instead.

Traditional bank accounts are usually cheaper than reloadable cards and offer the chance to work toward acquiring credit cards, auto loans and mortgages. But they can be expensive for those who keep a low balance and are routinely charged overdraft fees, which can be as high as $39 for each occurrence.

For the tens of millions of Americans who do not trust banks or are ineligible for a bank account, prepaid debit cards can provide a convenient and even affordable alternative. But it is important to carefully read the schedule of fees. Many cards bury dozens of fees in complicated fine print, including fees for A.T.M. withdrawals, purchases, calling customer service and exceeding the amount of cash loaded onto the card.

It is also important to determine how you will use the card. Many cards offer discounts if paychecks are directly loaded onto the card. But fees can pile up when the card is regularly used for A.T.M. withdrawals. And if a card is not used often enough, inactivity fees may be charged.

As the industry expands, some prepaid cards are becoming more affordable. Wal-Mart recently cut prices on its MoneyCard, which now costs $3 to buy, $3 to reload and $3 a month for maintenance.

Several large issuers have followed suit. Green Dot, one of the biggest issuers, dropped the purchase price for its card to $4.95, from $9.95, and eliminated monthly fees when the card was used at least 30 times a month, or with a deposit of at least $1,000.

Industry officials predict the more expensive cards will fold as the business gets more competitive.

"The fact is you have some programs out there charging fees that are too high," said Steve Streit, the founder of Green Dot.

Those shiny pieces of plastic are looking rougher beneath the surface.

For a growing number of consumers, especially those who don't use banks or credit cards, prepaid cards are an increasingly popular choice.

But these cards that you load up with cash and use to make purchases, pay bills or withdraw money are fraught with fees and lack the kind of protection credit cards and debit cards have, a new report from Consumers Union found.

"There are fees for just about everything," said Michelle Jun, a staff lawyer for Consumers Union. "It's very important to look at what you will be using the card for and what it will cost you."

Prepaid cards are catching on. Nearly $4 billion was loaded on to general purchase reloadable prepaid cards in 2007, according to Mercator Advisory Group.

Consumers Union reviewed the terms and conditions of 18 different prepaid debit cards, including the Walmart MoneyCard and Russell Simmons' RushCard, and showed how quickly the costs can add up.

Activation fees ranged from a low of $3 for the Walmart card to up to $99 to initiate the Millennium Advantage Card.

Of the 18 cards, 15 had monthly fees, ranging from $2.95 a month for Discover's nFinanSe reloadable card to $9.95 a month for the RushCard, though most will waive the fee if a direct deposit feature is set up.

Eight of the 18 issuers charged fees for not using the card for a period of time -- as much as $9.95 a month. Some even charge for customer service calls -- one charges $3 per call, another makes you pay $1 a minute.

But it's not just the fees that can sting. Consumers Union is pressing for the federal government to extend legal protections for credit cards and debit cards to prepaid cards.

"Protections for prepaid cards are not guaranteed," Jun said. "They can change their terms at any time for any reason."

While many prepaid cards offer protection in the event your card is lost or stolen and used in fraudulent transactions, they are not legally required to do so. And your money may not be insured by the Federal Deposit Insurance Corp.

Kirsten Trusko, president of the Network Branded Prepaid Card Association, said prepaid cards had gotten a bad rap.

She said they help millions of Americans who don't have a bank account or can't get a credit card. She said info about fees is disclosed and that many fees can be avoided.

"For the underbanked and unbanked users of prepaid cards, the product is a far more affordable and secure tool" than check cashing or money order services, Trusko said.

Gerri Detweiler, credit adviser for credit.com, said prepaid cards can be useful under certain circumstances, such as a parent looking to limit a child's spending.

But ideally, you should get your financial house in order so you do not have to rely on expensive options like prepaid cards, said certified financial planner Scott Brewster of Park Slope, Brooklyn.

"People get used to paying these ridiculous fees and don't realize there is a better way," he said.

The increasing popularity of reloadable prepaid cards, particularly among the unbanked and underbanked, has begun to raise alarms among consumer advocates who view the cards as subject to capricious pricing and lacking important protections offered on bank cards. And, as larger merchant and other enterprises become active in issuing these cards, advocates are lobbying for greater oversight. "Consumers are turning to debit and debit-like products as the economy continues to tighten, so it becomes even more important to guarantee protections," Michelle Jun, staff attorney in the San Francisco office of Yonkers, N.Y.-based Consumers Union, tells Digital Transactions News.

In a report written by Jun and issued this month by CU, the consumer group calls on the Federal Reserve to reconsider amending Regulation E to extend such protections as right of recredit and chargeback rights to reloadable prepaid cards. Common to credit and signature-based debt cards, right of recredit covers cases of unauthorized use and chargebacks refer to disputed transactions. While the Fed declined in 2004 to extend Reg E to cover prepaid cards, citing the "limited" and "short-term" nature of the accounts, Jun argues times have changed. "There have been huge strides in reloadable cards as Wal-Mart has launched and a number of other issuers have launched," she notes. "In light of that, the Fed should act."

Jun's report, "Prepaid Cards: Second-Tier Bank Account Substitutes," also faults the cards for poorly disclosed, high, and widely varying fees, arguing the total monthly cost for usage should be capped. Among 18 reloadable cards examined, the report found activation fees ranging from $3 to $99.95; monthly fees from $2.95 to $10; and dormancy fees (levied by eight of the 18) from $1.95 to $9.95 per month. These and other fees, it says, should be laid out on card carriers in a standardized fashion not unlike the so-called Schumer boxes used by credit card issuers. The report further argues that charges for overdrafts should be eliminated. The report found 10 cards charging overdraft fees ranging from $24.90 to $29.

The number of reloadable cards bearing a Visa, MasterCard, American Express, or Discover logo reached 20 million last year, estimates Mercator Advisory Group Inc., Maynard, Mass. That's up from 12 million in 2007 and 6.9 million in 2006, the firm says. Many issuers specifically target unbanked and underbanked consumers. This is a key demographic for Wal-Mart, whose 2-year-old MoneyCard is in the hands of 2 million customers.

Tim Sloane, director of the prepaid advisory service at Mercator, agrees issuers need to do more to disclose their fees. The guidelines, though, should be industry-driven rather than imposed by regulators, he says. Schumer boxes, he argues, would not work on card carriers because they require too much space. As for fees being too high, he cites a staff working paper released this week by the Federal Reserve in which the authors concluded that low- and moderate-income households in Detroit spend about 1% of annual income on transactional and credit products. "...LMI households do not always choose the most expensive financial-services option," says the working paper. "Consumers tend to be pretty sharp," says Sloane.

As for overdrafts, Sloane says these often result from consumers using prepaid cards to pay for gym memberships and other such recurring charges where costs quickly outstrip the value loaded on the cards. Issuers, he says, must assess fees to recover network and paperwork costs they incur to cover these charges. Analysts at CU, says Sloane, "ought to be a program manager for a while and get a feel for the scale of the overdraft problem."

Reg E protections are available from at least some issuers, Sloane adds. "Those cards that don't offer Reg E, stay away from them," he says. But Jun argues such protection can't be left to the caprice of individual companies, or individual customer-service representatives. "We have continuously asked the Federal Reserve Board to take a look at [extending Reg E] again," she says. "Our hope is that as more consumers are using the cards, there's no time like the present."

Why is it when you purchase something with your debit card, the money comes out of your account immediately - usually before you can even make it back to the car?

And, why is it when you return something, it takes up to three days to get a credit back?

My mom recently was shopping in Birmingham and saw a sign posted in a store that said it could take 10 days to get a refund when using a debit card.

According to AARP, when purchasing with a debit card, the card reader electronically contacts your bank and subtracts the amount from your account.

If it's this easy, why can't I receive a refund just as quickly?

Checkout lines move much faster using a debit card instead of checks. I love the convenience, especially when it comes to purchasing gas or using a self-checkout.

Using debit cards also is a good way to pay for purchases without having to pay interest, as you would if using a credit card with an outstanding balance. You can even use your debit card to get cash back when you make purchases at a store.

What's the bottom line? Since a debit card payment is just like writing a check, you should always keep track of how much money you have left in your account to avoid overdrawing the account and incurring fees.

My only complaint about using a debit card is getting refunds. If this problem were fixed, I wouldn't even bother using checks at all - except for rent, of course.

AARP offers several useful tips when it comes to debit cards:

Protect your debit card

• A debit card is like a blank check, so you need to guard the card and the account number carefully against loss or misuse.

• If your card is lost or stolen, or if someone is using it fraudulently, call your bank immediately. Follow it up with a letter.

• Thieves don't even need your card. As long as they have your name and card number, they can order goods by mail or over the telephone, even when you still have the card.

• Holding on to your debit card receipts and check them against your bank statement each month.

• Memorize your PIN but don't keep it with your card. Don't choose one that a smart thief could figure out, like your phone number or birthday. Never give your PIN to anyone.

What if your debit card is lost, stolen or misused?

• Act quickly. The most you can lose is $50 if you report to the bank or credit union that your card is lost or stolen within two days of when you discover the loss. Your liability increases to $500 if you report within 60 days after you receive your bank statement.

• If you don't to notify your bank within 60 days after you receive your bank statement, your liability is unlimited. You could lose all the money in your account. Check your bank statements carefully and promptly for charges you didn't make.

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